Web 2.0 is a term that describes the second generation of functions accessible on the World Wide Web, the largest server in the world. With the new technology users are capable of sharing information in a way they were never able to before. With Web 2.0 a user’s Internet experience is much more like that of desktop applications than the original stagnant Web sites.

A popular feature available with Web 2.0 that is commonly used is blogs. These interactive components are a keystone characteristic of Web 2.0. Using Web 2.0 allows more people to find usage on the Internet because now shopping online is available. This has widened the market for multifarious companies. Some of the visual components of Web 2.0 sites are the use of three-dimensional aspects, large and sometimes highlighted text, and colorful displays. Along with the visual features, most Web 2.0 sites use meaningful URLs that convey what the website offers.

Unfortunately, there are not set standards for Web 2.0, which means that to some Web 2.0 means using HTML to a degree where everyone with a browser can access their site, but to others it means that anyone that is not using JavaScript, their site will be completely unusable.